Brand Management and Marketing Consulting

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Small Business Owners, Public Figures, Politicians, Speakers, Authors and Entertainers…Add us to your team!

This is as close to a FULL SERVICE, on-site marketing, branding and development department as you get! Our entire team is at your disposal to deliver you a top notch brand and maximum marketing exposure. We are your one-stop shop. Full access to our staff of consulting experts.

While you might think that having a great product, service, the right strategy and a winning advertisements will drive your brand, the long-term success of your brand is dependent is how good your people are.  If you have great Brand Leaders, they will be on top of your business, make the necessary strategic course corrections, create better executions that connect with consumers and drive profitable growth for your brand. One of the best ways to drive long-term business results from your brands is to ensure you have a strong marketing team in place. 

Let us be your “people”!  WE WANT TO BUILD YOU A BRILLIANT BRAND.

Success Builders Consulting is a Brand Management and Marketing Consulting Firm that delivers small to medium-sized businesses with an experienced marketing team for a small, weekly or monthly fee. Our outsourced marketing solution delivers exponential growth to the companies we work with through a strategic approach and clear understanding of marketing strategy, creative, brand, lead generation, public relations, and sales and marketing automation.

Whether you need a marketing resource to excelerate your business growth, or a more strategic approached aligned to your business outcomes, Success Builders Consulting is well-known for high performance, highly creative and result-driven marketing campaigns that deliver results for our clients.

Execution is just as important as strategy.  Through a network of experts in advertising, public relations, event marketing, naming and logos or even sales management, we can handle any of your go-to-market needs.  We work with this network to come up with the best execution you need.   Once we know the strategy, we will ensure the execution stays in line with your strategy.  We also have the senior executive experience in Marketing to jump into a senior advisory role on your team.  We’ll use our Marketing Expertise to develop Execution that drives Growth.

Our role is to help you to unleash the full potential of your brand to find more growth and profits.  

Unlike other companies, we have experienced brand and marketing managers dedicated to our clients businesses that are continually advancing and trained on the latest in marketing technique and campaigns.

What Exactly is Brand Management and What Does a Brand Manager Do?

Brand management is more art than science. Even the companies that offer it differ on what it is exactly. That’s at least in part because what matters most for managing your brand can change over time, and deciding what matters most depends on the type of business you have, how established it is and on your target audience. The internet has forever reshaped the way businesses reach consumers, and that means new methods for brand management.

While having a t-shirt, baseball hat or business cards with your company’s logo can still be important in establishing name recognition, there is more benefit for most companies in utilizing the internet to advance a brand. While internet strategies can vary based on what is best for your specific business, there are a few methods that will advance any brand online, which is the all-important forum for doing business in today’s wired world.

Branding-RedTextModern branding management involves building an identity for your product, getting it on the minds of consumers and then protecting that identity, especially online. That means helping more people get to know your product in the first place, finding out what they think of it and then responding smartly to the opinions they voice. A good branding management firm can coach you through all of that, making sure that your company’s good name is intact through all of the ups and downs of doing business.

Brand Positioning
Building your brand identity involves strategies like SEO, link building and optimized content creation, which can move you up in search results when people type in terms related to your industry. Well-crafted content can draw traffic to your site as well as inform the audience of the perks of your product. Once folks start clicking on your site you will want to make a good impression with a classy design that includes a memorable logo, website, social media presence and off-line presence. The best brand management companies are capable of helping you establish your brand on and off-line in all of those ways – making sure more people find your site and that they are impressed once they do.

Brand Building
Brand marketing is tricky business. Getting your company’s name on the virtual lips of potential customers is partly an organic process – if you have an excellent product people will naturally spread the word – but there are ways to engineer or at least encourage positive buzz, and a good branding management agency knows what they are. A solid strategy for utilizing social media sites is a good place to start. A quality branding management firm also will help you know how to solicit genuine positive reviews from your satisfied customers, which can counteract the effects of negative reviews. Actively seeking media coverage and industry awards can also yield reputation-boosting buzz to build your brand.

Reputation Management
Even if you spend months or years building your brand it can take only a few minutes to destroy it online. You need a branding management firm that can stay on top of what is being said about your company online and offer sound advice about how best to respond. That can be different in every situation. Replying to negative reviews and comments can sometimes fuel them, but on a social media site an unanswered criticism may seem like an admission of guilt. We have the expertise and staffing to monitor and respond to your online criticisms in whatever way you decide is best.

Help & Supportphone
Effective brand management requires frequent – sometimes immediate – contact with your consultants. If you invest in a branding agency, you should be able to expect good customer service to accompany your investment, including easy ways to get in contact with your branding management company and find answers to your questions.

The best branding management agencies will assist you with a wide range of tasks that encourage potential buyers to get to know and get to respect your company. A good branding strategy will keep that respect intact, regardless of negative reviews, fierce competition and all of the other potential online threats to your good name.

At Success Builders Consulting we do all of the above and take pride in building and protecting your brand.

Brand Creation Sevices includes:

  • Marketing strategy
  • Public relations
  • Content and Copywriting
  • Lead generation campaigns
  • Sales tools and strategies
  • Advertising
  • Online and Offline Marketing
  • Promotions
  • Social media
  • Sales automation
  • Marketing automation
  • Website Consultation
  • and more
Brand Management Includes:
  • Social Media Monitoring  (content, negative comments, target audience shifts and temperments)
  • Article/Content Review (review new adcopy, press releases, etc)
  • Company Name Alert (monitor internet for mentions of company/products)
  • Crisis Management (damage control, complaints, reputation management)
Your Investment: 

$600/week (4 hours per week)

$2,000/month (14 hours per month)  Best Investment Value for those looking for a 12/month Brand Management Service

$197/hour (Perfect for small projects/launches, etc.)

free-consultation

 

 

 

 

 

 

 

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